Analytics request
Did we recommend an Analytics Request in the Collaboration Cycle Request ticket? If so, follow the below guidelines to get started.
Owner
Analytics & Insights Team
Timing
Request this touchpoint after you've defined your KPIs and determined which user interactions would be beneficial to track before you build your product/application.
Format
Asynchronous review. If Platform Analytics & Insights has any clarifying questions, we will reach out on the GitHub ticket for a synchronous 30-minute meeting.
Objective
To begin Google Analytics setup so we can understand how Veterans are using VA.gov.
Request
VFS Product Manager submits a Google Analytics Implementation Request ticket.
Attendees
VFS participants:
Product manager (required)
OCTO product lead (required)
Front-end engineering point of contact (required)
Platform participants:
Google Tag Manager specialists
Artifacts
VFS provides:
Link to product outline (template)
North Star and KPIs for the product
Authenticated test-user logins, when applicable. Do not put staging credentials in your va.gov-team ticket; store or reference them in a .md file in the va.gov-team-sensitive repository
Your product URL(s), including any unauthenticated landing pages that precede your tool. For example, if your product is a multistep Veteran-facing tool, please provide the full path of URLs, noting any conditional logic that would take users to a different URL path for the tool
Outcome
Platform will help teams configure Google Analytics tracking for reporting and will help support analyzing resulting data.
Help and feedback
Get help from the Platform Support Team in Slack.
Submit a feature idea to the Platform.